San Francisco Fall 2008

New media pioneer(ing) pundit Clay Shirky gave a new health-related talk

The premier of the new documentary starring David Kibbe & a cast of thousands. Afterwards, David reflected on the new developments he discovered across the country regarding Health 2.0.

How do we recruit patients from disparate populations and their doctors to use Health 2.0 tools? More over, how do we motivate healthcare consumers to become medically literate, empowered and healthier? How do we make healthcare more affordable for employers and insurers? The answer is MedEncentive. CEO Jeff Greene showed the unique web-based system of financial incentives and behavioral motivators to align the interests (AOI™) of doctors and patients with employers/payers to achieve better health and more efficient healthcare.

Jane Sarasohn-Kahn reviewed a major year of product introductions and controversy. The session included some surprise guests and announcements of new partnerships. And we were also really excited that Federal Health IT Czar Robert Kolodner was a special commentator on this panel.

The return of the popular Health 2.0 Unconference

Much of the promise of Health 2.0 is in searching for and finding exact, personalized health information content, especially for rare or hard to categorize conditions. Much of that information is in social networks. Matthew & Indu introduced a new framework looking at the evolution of search into the long tail. And also reaction and commentary from Gilles Frydman, founder of ACOR—the listserv engine that revolutionized the cancer community.

There’s so much happening in Health 2.0 that we took a deeper look at specific technology and business segments in a series of demo-based break-out panels...

The first public discussion about the findings of Edelman’s inaugural Health Engagement Barometer study.

How will today’s obvious social value and consumer enthusiasm be turned into revenue for sustainable businesses? Scott Shreeve led a panel talking to payers, employers, pharma, media, and government. Discussion centered on where the opportunities will be and who’ll be writing the checks, and for what?

Attendees networked, talked to some of the exhibitors, hung out in the Lounge, playing games, and having fun!

Unleash yourself on one of the best cities in the world for eating—with people who care about what you want to talk about. We’ll have a sign up system for groups and book some great places for you to go eat at. If you’re lucky, the investment banker or pharma company VP will pick up the check (no guarantees!)

3 CEOs from companies transforming, and being transformed by, Health 2.0, in conversations about the future of their businesses.

Outside of the US, Health 2.0 is taking off. James Matthews—global citizen and VP of Biz Dev at Sage Software—will take you on a tour of examples from Europe, Asia and the developing world where Health 2.0 tools and technologies are making a big difference. Panelists will include:

See the exhibitors and/or catch a sponsored “Deep Dive”

Along with search and community, tools are the “third leg” of the Health 2.0 stool. While they have historically been the least developed, they are now much more sophisticated and have great potential to fundamentally change care. Indu & Matthew will introduce a new model for understanding tools within the Health 2.0 context, and look at their ability to offer personalized information and enable decisions and transactions. We’ll be showing the best tools in clinical decision support, online care, diagnostics and financial management.

The introduction of Health 2.0 Launch! Get a rapid-fire preview of the most exciting product and company introductions in health care this year.

The Markle Foundation’s Josh Lemieux leads a discussion about how the issues of privacy, confidentiality and security will impact consumer confidence in Health 2.0. But more importantly, we’ll be demonstrating several solutions to get us past the privacy conundrum.

As is now “traditional” the conference will close with speculation, commentary and forecasts from a stellar panel, while taking lots of time for participation from the audience and community. Noted analyst Brian Klepper will marshal proceedings amongst:

Indu Subaiya & Matthew Holt will keep you from cocktails for just more than a minute or two while we get reactions to two intense days of scanning the waterfront of Health 2.0

Network among the exhibitors, hang out in the Lounge, play games, and have fun! You won’t get this chance again until the next Health 2.0 Conference!