Health Law 2.0

Health 2.0 has created a pre-conference session entitled Health Law 2.0 that addresses the pressing legal issues for both large and small Health 2.0 companies.   We have identified several key legal issues that face companies in the regulated world of health care and created two tracks of programming — one focused on Patient/Consumer Legal Issues and the other focused on Legal Issues with Providers, Plans and Life Sciences.

The panels we have assembled include the leading experts in each topic who will provide an overview and important updates.  The panel also will work through some interactive examples of problematic arrangements and provide insight on how to avoid legal risk.  In every session, there will be ample time for questions.

The tracks will run concurrently and you may attend sessions in either track.  This is a wonderful opportunity for all Health 2.0 companies to delve deeper into the legal issues so they can make better choices as well as identify potential opportunities and capitalize on them.  It’s also very useful to hear what different experts think about a particular issue so you can make informed decisions.

We look forward to seeing you at the Health Law 2.0 pre-conference!

Admittance to Health Law 2.0 is included in the purchase of your conference pass.
If you would like to attend the pre-conference sessions only, please choose the “Pre-conference sessions ONLY” option from the drop-down menu on our Registration page.

Health Law 2.0 now offering CLE credit!   Earn 4 credits for attending this event.

Sunday, October 7, 2012



Shhh! Latest Developments in Security and Patient Privacy

Moderated by Melissa Markey - Hall, Render, Killian, Heath & Lyman

A must for Health 2.0 companies that handle health information or interact with people who could perceive themselves as patients. The expert panel will provide a brief overview of the latest requirements and agency interpretations. The panel will then discuss some actual examples of security and patient privacy breeches on the web and how they were handled. Practical tips on how to avoid security and patient privacy breeches will be discussed.


Reese Hirsch
Morgan Lewis
Devin McGraw
Center for Democracy and Technology


Giving Health Information But Not Playing Doctor on the Web

Moderated by Karie Rego - Sheppard Mullin

Many Health 2.0 business models include providing information to health care consumers. A panel of experts will provide an overview of the latest developments and restrictions on providing advice over the web. The panel will also talk about the latest telemedicine and reimbursement developments for web based services. Examples of companies that had to restructure their arrangements to avoid providing medical advice will be discussed. The panel will provide suggestions on how to avoid providing medical advice and how to take advantage of emerging telemedicine and reimbursement opportunities.


Motivating Patients with Incentives Not Inducements or Kickbacks:

Moderated by Nathaniel Lacktman - Foley & Lardner

A cornerstone of many Health 2.0 companies is using the web to improve patient outcomes and health. However, there are potential governmental and private payer limitations to incentives that are structured like inducements or kickbacks. An expert panel will provide an overview of the laws and discuss specific situations that have been problematic. The panel will then offer some solutions for mitigating risk and how to address government and payer concerns.


Jesse Witten
Drinker Biddle & Reath LLP
Jill Gordon
Nixon Peabody
Gerry Hinkley


Advertising Drugs, Devices and Provider Services on the Web

Moderated by Kim Life - Life Compliance Solutions

Advertising healthcare drugs, devices and services on the web can raise some complicated legal issues. An expert panel will discuss both the Federal Drug Administration (FDA) rules that govern drugs and devices and the state licensure requirements that impact providers. The panel will present some example of problematic advertising and how to avoid legal issues when a company advertises their services or those of another company.


Laura Sciarrino
Navigant Consulting
Mitchell Olejko


Hilton Union Square (Parc 55 & Hilton room blocks SOLD OUT!)

Please read carefully!

There are multiple hotels within short walking distance of the Hilton, including the Kimpton hotels and the Marriott Marquis.

The conference is taking place at the Hilton Union Square. Our room block at both the Hilton & Parc55 have been effectively sold out!

The San Francisco Hilton is sold out for Saturday 6th and Tuesday 9th. There may still be a few rooms available for Sunday 7th and Monday 8th. To find those you must ONLY put in those dates in the registration system here.



Hilton Union Square

333 O’Farrell Street
San Francisco
Map and Directions

Phone: 415-771-1400