Health 2.0 EDU Live

Players and Perspectives, Incentives, Inefficiencies and Errors, What is driving the Change, Where the work force knowledge gaps lie and why education in this space is a pre-requisite for health care to evolve

Basing functionality of consumer-health technologies on theories from behavioral science can greatly enhance the effectiveness of these technologies. Yet, how exactly such features are designed can make or break a new application. Small design decisions, such as where to represent rewards for meeting physical activity goals, can greatly influence how a consumer-health application is perceived and used. In this hands-on course, we will explore the trade-offs of different design options for common features of consumer-health technologies (e.g., goal-setting), and methods for deciding among multiple design options.

Health Geoinformatics is the use of locational and health technologies and analytics to improve innovations in between, people, location, time, and health and healthcare issues. This session will examine how these technologies can assist in: discovery and reduction of adverse health conditions, disease prevention and health promotion for community health, and healthcare service planning and delivery. The session will also touch on new healthcare policies that will place a premium on these innovations.

In this session Carol McCall will discuss the opportunities and challenges for payers using big data analytics in the context of the passing of the Affordable Care Act and HITECH Act. She will touch on several topics including insurance exchanges, pricing, member-targeting and value-based program designs.

Consumerism and health care is no longer an oxymoron, but a critical juncture in which only a handful of companies and organizations are successfully executing. In this session you will learn how technology has accelerated this era, which key trends are impacting Americans as they become (even against their will) engaged consumers, and what the landscape might look like for consumers in the next several years.