Jure Pučko

Co-founder & CEO Doctrina (Slovenia)


Jure Pučko will present Doctrina, an online platform enabling and monitoring the transfer of knowledge between pharmaceutical companies and pharmacies.

Jure fell in love with pharmaceutical industry over 15 years ago. Observing, finding and implementing better ways to do things has always been his way of living. He enjoys being in the crossroads of pharma industry, digital, sales and marketing. Doctrina is the perfect mix of those and a proof that transparent digital marketing can bring awesome results in pharma industry, too!