Md. Nazmul Hossain is an Assistant Professor of Marketing at University of Dhaka, Bangladesh. He is the project advisor to Portable Health Clinic (PHC), an eHealth initiative aiming to provide affordable quality healthcare services to low income, low educated rural communities in developing countries. His responsibilities include ensuring business sustainability of PHC through analyzing healthcare buying behavior of rural consumers. Mr. Hossain is also a Social Business activist having a numbers of published articles on contemporary global social business issues. Currently he is also serving as an academic advisor to Yunus Centre (where Professor Muhammad Yunus, the 2006 Nobel Peace Laureate is the chairman) to promote social business education in the universities around the world. He has delivered several seminar lectures on ‘Social Business and Healthcare’ in Bangladesh, Austria, Singapore, Germany, Poland, Malaysia, China, Japan, Mexico and USA.