He has over 25 years of experience in both enterprise and direct-to-consumer marketing, spanning packaged goods to technology industries. Most recently, Peter served as Senior Vice President of Worldwide Marketing at MicroStrategy, where he drove marketing strategy across big data, mobile, cloud, and social business initiatives. Peter has also held senior marketing positions at Adobe Systems, including corporate marketing, field marketing, and managing the WW education business. Peter got his start in advertising, working at Saatchi and Saatchi, as well as Ammirati Puris Lintas. Peter holds a B.S. Degree from the University of Colorado at Boulder.