Rachel De Sain

Executive General Manager Innovation and Development (Australia)

20-08-13_2852Rachel De Sain is responsible for leading the Australian Digital Health Agency in the development of innovative digital health services for consumers and healthcare providers, demonstrating how the application of digital technology can support people to live healthier lives. Her team will work with public and private sector organisations on enabling increased innovation and facilitating strong collaboration and co-design of services across the sector.

Rachel is an internationally regarded digital strategist with close to twenty years of global experience having worked with governments, Fortune 500 companies, and leading academic institutions. As founder of Flaxworks, Rachel helped her clients to develop solutions that leverage existing infrastructure and look to future innovations to ensure sustainable long-term success. She has expertise in design thinking, digital transformation and strategy and has delivered a range of world-first innovations for companies such as MTV Networks, T-Mobile and Accenture.

Over the past five years, Rachel has led a range of health and social services projects and is passionate about the opportunity to deliver measurable improvements through the use of innovative technology and processes.