In this session we will examine the barriers to adoption of professional facing solutions in the EU and what strategies health care organizations and startups can utilize to support a more connected, informed, and intuitive health care system.

Doctors and hospitals are the front line for providing the best care so it only makes sense they should be using the best tools available. This panel session offers a look at the newest range of tools from workflow and communication tools to the latest in population health management. Product demonstrations highlight the work of Karify, BMJ Best Practice, Fastguide, BestDoctors, Proxible B.V. and UK Preventive Medicine.