Rachel Kalmar’s goal is to make sensor data both accessible and actionable.  A Stanford neuroscience PhD, she is passionate about using data to explain, predict and influence behavior.  She is active in the Bay Area hardware community and runs Sensored, a 1000+ person meetup group for people working on sensor devices and applications. She joined Health 2.0 demo the Misfit Bloom which combines fashion and function in health activity tracking.

Rachel and Veera demoed the Misfit Bloom, a fashionable necklace that captures sleep and activity data by leveraging the Misfit Shine technology.

As part of Indu Subaiya’s larger exploration of Consumer Technologies, Health 2.0 hosted our first Wearable Tech Runway where we showcased 7 companies that are disrupting wearable computing literally from head to toe! 

Bringing together the most innovative wearables  and personal health trackers that are pushing individualized medicine into the future this session focused on how consumers are experiencing new lifestyles centered around technology. And in case you missed it, you can watch the fast-paced and fun Wearable Tech Runway with 7 amazing and fashionable wearable companies.

AARP and Parks Associates forecast that by 2018, 50+ consumers will spend close to $100 billion in health and wellness technology, products and services — out of pocket! This session identified and explained the 9 areas of need and opportunity in this space as well as showcased best practices of innovators that have either consciously or serendipitously focused on this “emerging market”.

Founder Sonny Vu announced how his team created Misfit Wearables: easy, integrated health products.

A proponent for an open data ecosystem, Rachel Kalmar, responds to the question- how can we open data from our devices and apps to enable a single, integrated “Internet of Things?”