Shire: Developer Challenge

Tom Curatolo, Senior Director of Commercial Strategy at Shire Pharmaceuticals, presented the ADHD Developer Challenge winners: Jeff Lee, CEO of Omniscience Mobile, and Rahlyn Gossen, Founder of RebarInteractive.  The app they created, Traxion, has a virtual ADHD coach which helps schedule tasks and events, and reminds the user to complete those tasks as well as encourages and reinforces them along the way.  The app also includes a focus mode which can block incoming mobile distractions, and set a specific amount of time one wants to focus.