Many Health 2.0 business models include providing information to health care consumers. A panel of experts will provide an overview of the latest developments and restrictions on providing advice over the web. The panel will also talk about the latest telemedicine and reimbursement developments for web based services. Examples of companies that had to restructure their arrangements to avoid providing medical advice will be discussed. The panel will provide suggestions on how to avoid providing medical advice and how to take advantage of emerging telemedicine and reimbursement opportunities.